The most brutal political ad of the 2012 election has blown up in the Obama campaign's face after blatant deceptions were revealed in the story of a woman who died of cancer following the closure of a steel mill owned by Mitt Romney's venture capital firm.
Joe Soptic, who has appeared in an anti-Romney ad before, links the loss of his job and health benefits at a plant in Kansas City, Missouri, to his wife Ilyona succumbing to stage four cancer in the new commercial titled 'Understands.' Mr Soptic says Romney doesn't know what his private equity firm did to workers, 'and further, I don't think he's concerned.'
However, it has come to light that Mrs Soptic had her own health insurance from her employer for years after her husband was laid off.
Furthermore, the plant closed in 2001 - when Romney was no longer involved in the daily operation of the company - and Mrs Soptic died five years later in 2006.
Even nonpartisan observers are shocked at the half-truths and omissions in the ad, though the Obama campaign has refused to distance itself from the story.
CNN says the ad is 'not accurate.' The Washington Post's Fact Checker gave the commercial 'four Pinoccios,' the lowest possible truth rating, calling it a 'whopper' of a lie.
The commercial was released on Tuesday by Priorities USA Action, the super PAC supporting the president's reelection campaign. The president can officially disavow the attack by saying it was produced by an independent group, but the PAC is run by two former White House aides and other close allies.

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